PTT formed a strategic partnership with Dongguan Tongzhou Chemical Co., Ltd., which will use Guangdong as the base to export 2 million liters of lubricants to China in the first year.
Recently, Thai Petroleum (PTT) formed a strategic partnership with Dongguan Tongzhou Chemical Co., Ltd., which will use Guangdong as the base to export 2 million litres of lubricants to China in the first year, and it is expected to export lubricants to the Chinese market each year in the future. Sales exceeded 5 million liters. In the industry analysis, this cooperation between PTT and Tongzhou Chemicals shows that the multinational lubricant brands have a strong interest in the Chinese market and began to put into practice.
Strong alliance: Fortune 500 companies join hands
Both sides of this cooperation, a long-term ranking in the world's top 500, and another in Dongguan has a deep foundation, engaged in chemical raw materials trade for more than 10 years.
According to Dr. Prajya, chief operating officer of PTT Group, Thai National Petroleum Corporation, also known as the Thai Petroleum Administration (PTT), the PTT Board of Directors is composed of 12 ministers appointed by the government, and the Thai Prime Minister is the Chairman of the Board of Directors. It has a special petroleum refinement base and The blending plant produces a more cost-effective product. PTT lubricants rank first in sales in Thailand, with a market share of 36.33%.
At present, PTT's lubricant products are currently widely sold to Europe, Africa, Australia, Southeast Asia, Taiwan and Hong Kong.
According to Xie Wenyong, general manager of Dongguan Tongzhou Chemical Co., Ltd., the first batch of orders selected a number of mainstream products in the lubricant consumer market, including SM-grade products for motor oils, CF/CH/CI grade products for diesel oil, and gas oils. NGV products and industrial oils such as hydraulic oil.
Dongguan Tongzhou Chemical Co., Ltd. is a well-known chemical distributor in South China. In 2008, it sold 440,000 tons of sales and sales revenue of 4.1 billion yuan.
Carving up Chinese cakes
In the industry analysis, the strategic cooperation between PTT and Dongguan Tongzhou shows the two sides' China strategy under the consensus of high quality and high standards. With the introduction of policies such as vehicle replacement, and automobile transportation to the countryside, the blowout market in the auto market is expected to continue. In 2009, China’s auto market has exceeded 13 million, ranking the world’s largest market, and the number of registered drivers in China has already reached 200 million. As much as this market, Liang Zhibin, chairman of Tongzhou Chemical Co., Ltd., who has a savvy mind, calculated the account for the reporter.
And Liang Zhibin’s confidence comes from another hard indicator: corporate strength and product quality. According to the data from the Ministry of Energy and Trade of Thailand and the Ministry of Energy, PTT has the highest brand share in Thailand's lubricant market, reaching 36.33%, and it is up to 36.81% from January to July in 2009. In addition, PTT ranked 118th among the world's top 500 companies in 2009.
The data shows that the import demand of the Chinese lubricants market has been rising. According to the data released by the National Bureau of Statistics on February 1, 2009, the apparent consumption of lubricants in China reached 7.792 million tons in 2008. Although the international financial crisis has a greater impact, it is still growing, compared with the same period in 2007. , an increase of 4.8%. From January to December 2008, the total amount of lubricants produced reached 6.408 million tons, which represents a year-on-year increase of 2.8% compared to the same period of 2007, with an import volume of 1.636 million tons, a year-on-year increase of 18.2%, and an export volume of 25.2 million tons, a year-on-year increase of 37.9%. .
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